Kathy Portway - SUCCESS! Real Estate

Posted by Kathy Portway on 3/19/2018

Want to sell your residence? As a home seller, you'll want to take a cautious approach to the real estate market. That way, you can improve your chances of getting the best price for your residence, regardless of the current housing market's conditions.

Ultimately, there are many reasons why home sellers should err on the side of caution as they prepare to add their houses to the real estate market, including:

1. The housing market constantly fluctuates.

For home sellers, it is important to differentiate between a seller's market and a buyer's market. By doing so, a home seller can assess the current housing market and proceed accordingly.

In a seller's market, there is usually a shortage of high-end houses and an abundance of interested homebuyers. This means home sellers who operate in a seller's market may be more likely to stir up plenty of interest in their houses as soon as these properties become available.

Conversely, a buyer's market typically favors homebuyers, as it features a limited number of homebuyers and a wide range of home sellers. If you're selling your home in a seller's market, you'll likely need to price it competitively to help your residence stand out from the competition.

Allocating the necessary time and resources to analyze the housing market is key. With housing market data in hand, a home seller can determine whether he or she is getting ready to list a house in a buyer's or seller's market.

2. What your home was worth yesterday is unlikely to match what it is worth today.

The price that a home seller initially paid for a residence is unlikely to match what the house is worth today. Thus, a home seller should perform a home appraisal to learn about the present value of his or her residence.

During a home appraisal, a property inspector will assess a house both inside and out. Then, the property inspector will identify any problem areas with a house that could negatively affect the residence's value.

A home appraisal is exceedingly valuable to home sellers. It enables them to understand a house's strengths and weaknesses as well as uncover ways to transform a home's weaknesses into strengths. As a result, a home seller can use a home appraisal as a learning opportunity and find innovative ways to enhance a residence before adding it to the real estate market.

3. Homebuyers are always on the lookout for bargains.

Although a home seller will do everything possible to learn about the housing market, there is always the danger that a homebuyer will submit a "lowball" offer on a house. Conversely, a home seller who errs on the side of caution will be able to differentiate between a legitimate offer and a lowball one time and time again.

Lastly, if you need extra help as you get ready to sell your house, don't hesitate to work with a local real estate agent.

Real estate agents are available in cities and towns nationwide. They can help you get your house ready for the real estate market and ensure you can reap the benefits of a quick, seamless home selling experience.

Become a cautious home seller, and you can move one step closer to maximizing the value of your house.

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Posted by Kathy Portway on 3/5/2018

A yard sale offers a valuable opportunity to get rid of items before you sell your house. As such, it is important to promote your yard sale effectively; otherwise, you may miss out on a chance to declutter and earn extra cash at the same time.

Ultimately, there are many quick, easy ways to stir up interest in your yard sale, such as:

1. Post flyers in your city or town

Old-fashioned flyers can help you promote your yard sale to large groups of people in your city or town. That way, you can create a buzz around your event and increase the likelihood of selling your stuff.

If you use flyers to promote your yard sale, be sure to include essential information like the location, date and time of your event. Also, using bright, vibrant paper and colorful markers may help your flyers stand out.

Ensure that all of your yard sale flyers are legible, accurate and easy to understand. This will help minimize the risk of miscommunication with potential event attendees.

Of course, it never hurts to ask business owners for permission to post flyers at local companies, either. The more flyers that you post, the more likely it becomes that your yard sale will be a resounding success.

2. Create an online posting

An online posting makes it simple for you to provide details about your yard sale to large groups of people.

Putting an online posting on Craigslist or local community websites may prove to be worthwhile. And in some instances, you may even be able to include photos of items that you plan to sell at your yard sale.

In addition, invite friends on Facebook and other social networks to attend your upcoming yard sale. By doing so, you can boost your chances of stirring up substantial interest in the days leading up to your event.

3. Select the right date and time

Oftentimes, Saturdays and Sundays are the best days to host a yard sale, and for good reason. Many people don't have to work on weekends, and as a result, may have free time to attend your yard sale.

After you know which day of the week that you want to host your yard sale, consider the date and time of your event closely.

Take a look at the holiday calendar, and you should have no trouble selecting a yard sale date that works well for most people in your area.

Think about the time of your yard sale too. And remember, if you host a yard sale that coincides with local community events, it may be difficult for some people to attend.

Lastly, if you need extra help stirring up interest in your yard sale, don't hesitate to reach out to your real estate agent. This housing market professional may be able to share details about your upcoming yard sale with clients and colleagues.

Generating buzz in a yard sale can be easy, and with the aforementioned tips, you can stir up plenty of interest in your event.

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Posted by Kathy Portway on 2/5/2018

Looking to add your home to the real estate market? Ultimately, you'll want to do everything you can to maximize the value of your residence.

For home sellers, getting the best price for a residence may seem virtually impossible at times. Fortunately, we're here to help you plan ahead so you can get the best price for your house as soon as it hits the market.

Now, let's take a look at three tips to help you optimize the value of your residence, regardless of the current real estate market's conditions.

1. Examine the Housing Market

When it comes to the real estate market, it is important to understand how your residence stacks up against the competition.

Collect housing market data to learn about the real estate sector. Then, you can establish a "competitive" price for your home and boost your chances of a quick home sale.

Typically, home sellers should look at the prices of currently available residences in their cities and towns. This will enable home sellers to understand the local real estate market and establish a price range for houses that are similar to their own.

Don't forget to review the prices of recently sold houses as well. With this housing market data in hand, home sellers can find out whether they are about to enter a seller's or buyer's market.

2. Complete a Home Appraisal

Let's face it Ė what your home is worth today is unlikely to match what you initially paid for your residence. If you have completed a wide range of home upgrades over the years, the value of your residence may have increased. Or, if you failed to maintain your house's interior and exterior, your residence's value may have fallen.

A home appraisal will enable you to learn about your house's strengths and weaknesses. This assessment is performed by a professional property inspector who will take a close look at your house's interior and exterior. After the assessment is finished, the property inspector will provide you with a report that can help you price your house appropriately.

If you want to boost your home's value after a home appraisal, you can always complete various home interior and exterior improvement projects. That way, you can enhance your house both inside and out and move closer to maximizing the value of your home.

3. Consult with a Real Estate Agent

A real estate agent is a difference-maker for home sellers, and for good reason. This housing market professional will do everything possible to help you prep your house and ensure you can receive the best price for it Ė without exception.

Usually, a real estate agent will set up home showings and open houses, negotiate with homebuyers on your behalf and much more. He or she will even provide honest, unbiased home selling recommendations to ensure you can streamline the home selling journey.

Don't leave anything to chance as you get ready to add your house to the real estate market. Use these tips, and you should have no trouble getting the best price for your house.

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Posted by Kathy Portway on 11/20/2017

When youíre looking to sell your home for a great price, there are a few things that you can do to give the sale an edge. All of the ideas youíll find below are inexpensive yet effective for sprucing your home up fast.

Hide And Brighten What You Can

Do you have an old, lumpy sofa, an old, unsightly lamp, or a scratch on the wall? You can easily cover these things up without making any major changes. Use a slip cover, some touch-up paint, or even new bedding to help brighten any room or furnishing. You could even consider adding new window treatments or additional lighting to assist in giving your home a refreshed look. As a rule of thumb: If it looks old and you canít remember when you last replaced the item, you should probably replace it.    

Use Paint Strategically

With the right paint, you can accentuate or downplay the features of a room including fireplaces and windows. Portions of the room that would otherwise be lost can be highlighted with the right use of color. 

Make The Room Seem Larger

Do you have low ceilings or small rooms? You can make the room seem larger just by making use of vertical lines or using the higher spaces in the rooms of your home. Easily mount shelves on your walls in order to store things to give the room the illusion of having more space.

Deep Clean

Your home can look like a new place when you take the time to deep clean the area. Donít miss out on any part of any room. Use a little elbow grease and pay attention to neglected areas like the pantry, laundry room, and refrigerator. Get rid of any odors in the home. Potential buyers will definitely notice if things donít smell right upon entering the house. You can use natural cleaners made of baking soda, vinegar, and lemon juice in order to freshen up everything from rugs to toilets. This stage of the makeover process may take you some time, but itís definitely worth it. 

Donít Forget The Little Touches

Adding in little things before an open house can also make a big difference. Put some fresh flowers on the table. Light some candles. Fluff the pillows. Take the time to remove unnecessary items from the counters and tables as well. The less cluttered the home looks, the better. Buyers like open spaces, but they also like to be able to see themselves in the space and you can help them to do just that.              


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Posted by Kathy Portway on 10/30/2017

There is a lot to think about when you know youíre ready to sell your home. The best approach is to take things step-by-step in order to get everything right. 

Make Necessary Repairs

Before you even decide to put a ďfor saleĒ sign out front, youíll want to address the problems in your home that you know about. If the roof needs to be replaced, or you know you need a new refrigerator, you should tend to those things as soon as possible. While these items can be an expense for you, completing these things before the sale of the home will increase the value of the home and save you some aggravation when it comes time for the home inspection.

Donít forget about the small details as you look at what needs to be done on your property. Does the doorbell ring? Are the lightbulbs all working? These small details are just as important as the big stuff.   

Find A Real Estate Agent

Finding a real estate agent isnít a one-size-fits-all job. You want an agent who understands your needs and is an expert in your particular market. You can check with your family and friends to see if they have a particular agent who they recommend. Also, you might check out reviews online to help you discover an agent. Do you have a particular agency in mind? Give them a call and they can set you up with one of their agents. Many agents will be happy to provide a number of references of recent sales if you inquire. 

Find Out How Your Home Will Be Marketed

If your home wonít be on social media, thereís something wrong with the marketing plan. Youíll need lots of good photos and maybe even a video tour of your home. You should definitely be sure that your home is being marketed on YouTube, Facebook, and Instagram to name a few social networks. These networks even offer paid ads to help you reach the right buyers. Talk with your realtor to see what the plan for marketing your home sale is.

Prepare For Home Showings

While you still might need to live in your home while youíre selling it, you want the property to be presentable. Start at the curb of your home and work your way to the inside. The property should look presentable from the moment buyers pull up to the house. The lawn should be mowed, the landscaping should be trimmed, and the inside of the home should be thoroughly cleaned. This will seal the deal on the sale of your property after all of the other hard work has been done.   

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